How Borkd helps
Pick the help
you actually need.
Three clear ways to work together. No bloated retainers, no services you'll never use — just the support that matches where your business is right now.
Service 01 · Ongoing strategy support
A marketing strategist on call — without the salary.
Think of it as a marketing brain you can tap whenever you need one. We start by getting clear on what you're actually trying to grow, then build a simple, honest plan you can follow — and check in regularly so it stays on track as things change.
Good for you if: you're making marketing decisions on gut feel, you've got budget you're not sure is working, or you just want someone smart in your corner.
- A clear quarterly marketing plan, in plain English
- Regular strategy catch-ups — phone, video, or over a coffee in town
- Honest prioritising: what to do, what to drop, what to ignore
- Sense-checking before you spend on ads, web or campaigns
Service 02 · Team training & upskilling
Turn your keen in-house person into a marketing weapon.
A lot of regional businesses already have someone doing the marketing — often part-time, often self-taught, often a bit lost. Give them a few hours with me and they'll come out sharper, more confident, and far more effective. It's the best-value marketing spend most small businesses never think of.
Good for you if: you've got an admin all-rounder, a junior, or a family member running the socials and you'd rather build that skill in-house than outsource it.
- Practical, hands-on workshops built around your real business
- Social media, content, email and brand messaging that converts
- Simple systems so the marketing keeps running without you
- Follow-up support so the lessons actually stick
Service 03 · AI tools for small business
Skip the hype. Use the handful of AI tools that actually help.
There's a new AI tool every week and most of them are noise. My job is to find the two or three that genuinely save you time — writing, admin, content, customer replies — set them up around your business, and show you exactly how to use them without needing a tech degree.
Good for you if: you keep hearing you "should be using AI" but have no idea where to start, or you've dabbled and it just felt like more work.
- A short, honest audit of where AI fits your business (and where it doesn't)
- The right tools chosen and set up for you
- Simple prompts and templates your team can reuse
- Plain-English training so it's a help, not a headache
Not sure which one?
Tell me what's going on and I'll point you to the right help.
Most businesses start with a quick chat, not a contract. We work out what'll move the needle fastest — even if that's something simple you can do yourself.