Marketing strategy · Wagga Wagga, NSW

A marketing
brain on tap
for the bush.

Big-agency thinking without the big-agency invoice. Borkd gives regional small businesses a strategist they can actually phone — to cut through the marketing noise and get a plan that earns its keep.

See how it works Book a chat
What it is
A fractional marketing strategist — yours when you need one, not when you don't.
Who it's for
Regional NSW small businesses tired of guessing and "boosting".
Led by
Cristy Houghton — ex-radio copywriter, two-time ACRA award winner.

What Borkd does

Three ways to get the marketing monkey off your back.

No retainers you'll forget you're paying. No 40-slide decks nobody reads. Just the right help at the right moment — strategy when you're stuck, training when your team's keen, and AI tools that actually save you time.

See the full service rundown →

01

Ongoing strategy support

A marketing brain on call. Clear quarterly plans, honest priorities, and someone to sense-check the next move before you spend a dollar.

How it works →

02

Team training & upskilling

Already got a keen in-house person? Borkd turns them into a marketing weapon — practical workshops, real campaigns, no jargon.

How it works →

03

AI tools for small business

Cut through the hype. Borkd sets up the handful of AI tools that genuinely save you hours — and shows you exactly how to use them.

How it works →

Proudly regional

We get the Riverina, because we live here.

From the main street of Wagga to the back paddocks of the Riverina, Borkd understands marketing to a regional audience — where word-of-mouth still rules and trust is earned at the footy, not bought with an ad.

Wagga Wagga · Riverina · Southern NSW

Straight talk

From the Borkd blog.

Practical, no-fluff marketing advice for regional small business owners. Read it on a smoko, use it the same week.

Read every post →

15 Jun 2026

We're back — the Borkd blog is live again

A quick g'day, what Borkd's about, and what to expect from the blog from here on in. Read → 28 May 2026

Why upskilling your marketing person is the smartest move this year

The case for backing the keen person you've already got, instead of outsourcing to an agency. Read → 12 May 2026

Why your social media isn't working — and what to do instead

Posting into the void? Here's why it doesn't convert and the fixes that actually move the needle. Read →

No pressure, no sales waffle

Reckon you could use a marketing brain on tap?

Tell Borkd where you're stuck. You'll get a straight answer about whether there's a fit — and a couple of useful ideas either way.

Start a conversation Meet Cristy